192 Creative, Smart & Clever Advertisements

Written by Jacob Cass on Wednesday, July 30, 2008 – 9:00 am

Here are 192 of the best creative, smart and clever advertising messages that I have found across the web in recent times. They have used some great techniques and ideas in all of these ads and I think they are brilliant!

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Posted in Creativity


99 Responses to “192 Creative, Smart & Clever Advertisements”

  1. By gamermk (1 comments) on Jul 30, 2008 | Reply

    Use only what you need (the park bench one) is in there twice. Cool list, a lot of ideas.

  2. By ferdinand (2 comments) on Jul 30, 2008 | Reply

    this is such a great post. I just wanted to point out that some of the ads are twice in the post: use only what you need - denver water with the bench, tie on the underground as well as the beer cans on the underground.
    I know I sometimes put a pic up twice whith only a total of 20 so this is more than natural :) keep the great work up!

    ferdinands last blog post..Great Video: Supergrass - Bad Blood

  3. By Brian Yerkes (47 comments) on Jul 30, 2008 | Reply

    Wow, what a reeeediculous post Jacob! Very cool to see them all. I’ve only seen about 20 of those prior.

    The Samsung / Music / Cell Phone one is probably the most perfect poster you could make. It is everything an ad needs to be.

    Cool post, will be back to spend more time on it.

  4. By Bryan Hughes (1 comments) on Jul 30, 2008 | Reply

    Awesome; that was the first time I’ve seen a good third of those. Right into the inspiration folder it goes!

  5. By Katy (4 comments) on Jul 30, 2008 | Reply

    Love looking at ads. Thanks! =)

    Katys last blog post..Travel, Art and… Eyelids.

  6. By MikeWhoBikes (4 comments) on Jul 30, 2008 | Reply

    Terrific post, Jacob - thanks for sharing!

  7. By drew (7 comments) on Jul 30, 2008 | Reply

    thanks, these are great!

  8. By liam (43 comments) on Jul 30, 2008 | Reply

    When you mentioned this on Twitter 14 hours ago I was expecting great things, and you delivered, nice stuff. Too many favourites to list but really like those first two, very clever!

  9. By Michael Martin (6 comments) on Jul 30, 2008 | Reply

    Brilliant post Jacob! Usually when I bookmark something, it’s incase i “might” go back to it later. This time, I know I’ll be back. Brilliant collection! :)
    Michael Martins last blog post..The Perfect Hands-Free Database Backup

  10. By Ben (2 comments) on Jul 30, 2008 | Reply

    A lot of nice advertisements on here. Definitely shows there are some creative marketing teams worldwide.

    You’ve collected a great set of photos, just wish I could see some of the catchy tag lines more clearly, some are a bit hard to read at the current size.

    Bens last blog post..Work-In-Progress: Barack Obama Caricature

  11. By Jacob Cass (634 comments) on Jul 30, 2008 | Reply

    GamerMK,
    Thanks for the heads up about it being in there twice. There is probably one or two more in there as well.

    Ferdinand,
    Thanks for the heads up, I will remove the duplicates soon.

    Brian,
    Hehe yeah there are always ones you have seen before (such as the ever so famous Business Card post) but it is great to see new ones.

    Bryan,
    Inspiration heaven I’ll say! Pity you can’t read all the tag lines.

    Katy, Mike, Drew, Liam, Michael,
    Your welcome!

    Ben,
    Yeah it is a shame the sizes of some are too small, you really lose the message of the ad.

  12. By Zhu (3 comments) on Jul 30, 2008 | Reply

    Yeah, some pics are posted twice… no big deal, really, considering how much effort you put in showcasing the best!

    Thanks a lot, these ads are all but boring!

  13. By Alex Charchar (12 comments) on Jul 30, 2008 | Reply

    I have such a love/hate relationship with advertising. On one hand I hate the idea there being so much junk thrown at us throughout the day, trying to sell us things we don’t need or teaching us to be fearful (too fat, too slow, too old, too poor) because of who we are.

    .. on the other hand, I loooooove a good idea, and advertising can be the playground of some brilliantly clever ones, which you’ve shown us quite a few of here, thanks Jacob!

    some good places to waste a few hours looking at some great ads;
    http://adsoftheworld.com/
    http://www.bestadsontv.com/main.php
    http://www.bestrejectedadvertising.com/html/
    http://library.duke.edu/digita.....ss/browse/

    and of course, how can an Australian blog mention advertising and there not be a mention of the Gruen Transfer somewhere in the comments? Anyone else been enjoying this show?

  14. By Fox (1 comments) on Jul 30, 2008 | Reply

    WOW,awesome.
    These are very beautiful and intelligently.

    Foxs last blog post..Over thousand mini pixel icons! All Free!

  15. By Jacob from JobMob (8 comments) on Jul 30, 2008 | Reply

    I’ve seen a lot of these before but they’re still good and it was fun scrolling for new ones.

    Jacob from JobMobs last blog post..20 Best-ever Web Comics About the Job You Want to Leave

  16. By Sander (7 comments) on Jul 30, 2008 | Reply

    Wow, incredible long list full of creative advertising, thanks for compiling.

    I just missed the “Adidas: Vertical soccer billboard”, also a fabulous way of advertising.

    Sanders last blog post..SignSphere: July 2008

  17. By rosanna (1 comments) on Jul 31, 2008 | Reply

    It a really cool list!. It’s a good source of inspiration.

  18. By http://delicadosconfiltro.blogspot.com/ (2 comments) on Jul 31, 2008 | Reply

    Nice post!

    Can someone explain to me the (I believe it says) Groupe ads? Its says something about energy. I can\’t get to read the fine print and I really don\’t get the message.

    Loved the sharpie ad! n_n

    http://delicadosconfiltro.blogspot.com/s last blog post..Totón Adventures II. El taxista y los pubis de oro (vol. 2)

  19. By diedfamous (3 comments) on Jul 31, 2008 | Reply

    Pretty extensive list! I would have liked it better if I could click them to get bigger versions for the ones I couldn’t quite read….

  20. By Not A Niche (2 comments) on Jul 31, 2008 | Reply

    Great list, just three days ago I put a list of 67 creative ads together. You might like them as well. http://afrison.com/creative-fun-ads/694/

    Enjoy!

  21. By Yukiko (1 comments) on Jul 31, 2008 | Reply

    Wow! very interesting and funny :)
    By the way do you have been in Japan?
    There are some Japanese ads.
    I live in Japan so, they are very familiar.
    Thanks nice post!

    Yukikos last blog post..orange

  22. By Marnie Bergan (1 comments) on Jul 31, 2008 | Reply

    Fabulous! Don’t even want to know how long it took you to find all of those. Keep ‘em coming. :)

  23. By Jacob Cass (634 comments) on Jul 31, 2008 | Reply

    Your welcome everyone :)

    Yukito, no sorry I have not been to Japan but I would really love to!

    Not a niche, thanks for more creative advertising, they were great!

  24. By kristarella (61 comments) on Jul 31, 2008 | Reply

    Dang! That’s a lot of ads!
    Don’t understand the cow ones, but otherwise very cool. I also like the ones (seen elsewhere) using steaming potholes to advertise coffee shops.

    kristarellas last blog post..MYC 2008: So You Think You Can Worship?

  25. By jason (6 comments) on Jul 31, 2008 | Reply

    those are really great advertise….i love the idea the eurostar….

  26. By Lucinda - Eightyone Design (2 comments) on Aug 1, 2008 | Reply

    Wow, what a show of ads! Some of them quite literally made me laugh out loud! It must have taken you ages to compile!

  27. By Not A Niche (2 comments) on Aug 1, 2008 | Reply

    Hey Jacob,

    glad you liked the list. There are more coming next week. :)

  28. By Viagra (2 comments) on Aug 2, 2008 | Reply

    These are incredible. I love most of them however there are a few i dislike.

    Break Glass in case of revolution is great for v for vendetta.

    I saw a similar approach when star wars was aired on spike. The sign read break glass in case of sith attack.

    BRILLIANT!

  29. By bmx (3 comments) on Aug 3, 2008 | Reply

    Super cool!! :-)
    bmxs last blog post..X-games 2008 video

  30. By bmx (3 comments) on Aug 3, 2008 | Reply

    realy briliant katalog!

  31. By lucas (1 comments) on Aug 5, 2008 | Reply

    What do you think about this: http://www.labber.pl/londyn-sie-zmienia/ ???

    lucass last blog post..G24 Innovations

  32. By Jacob Cass (634 comments) on Aug 5, 2008 | Reply

    They are great Lucas… the Big Ben didn’t look out of the ordinary for me at the start however I am sure it would have been more obvious if you live in the UK.

  33. By Joey Wit (6 comments) on Aug 11, 2008 | Reply

    A pretty inspiring post. The only thing is, most of the ads dont have any obvious product associated with them. Maybe I’m missing something but most of them seem to be a punchline rather than an ad for a specific product.

    BTW…where did you find all of these? I find that searching out interesting pictures is harder than interesting information because you cant use google

  34. By Jacob Cass (634 comments) on Aug 12, 2008 | Reply

    Every ad has to be advertising something, usually you will look in the bottom right corner of an ad to find out what the product is selling. I used StumbleUpon to find the ads :)

  35. By Shane (3 comments) on Aug 21, 2008 | Reply

    Awesome post!Ive seen most of these ads before but you did include some gems that I haven’t encountered. My favorite ad has to be for Clorets…the message is so clear by use of amazing art direction.

    Shanes last blog post..Nandos Likes it Saucy

  36. By jack p (1 comments) on Sep 3, 2008 | Reply

    wow,what i nice post. thx a lot. it will help in my job :)
    sry for my bad english :D

  37. By ordersomabuyg (1 comments) on Sep 22, 2008 | Reply

    Wow Cool !
    Super Man
    Nice Site

  38. By k8jo (1 comments) on Sep 23, 2008 | Reply

    …so nice and really creative advertisements…

    k8jo’s last blog post..Whos.amung.us v novom šate

  39. By Paula (1 comments) on Sep 30, 2008 | Reply

    this is really funny and stupid

  40. By fabio couto (1 comments) on Oct 8, 2008 | Reply

    Wow… My brain is about to explode. Great job reuniting all of these ads.

  41. By Davey J (1 comments) on Oct 14, 2008 | Reply

    Wow great ads… people sure are getting more clever with their ways in which to force us to see their products. Where did u find all these?

    http://www.santaletterz.com/

  42. By Jan Houser (1 comments) on Oct 15, 2008 | Reply

    Thought you might enjoy these. :)

  43. By Amy (1 comments) on Oct 19, 2008 | Reply

    I just want to say how amazing this collection is! I see other posts and they have around 20-50 but they are all repeated. Yes I have seen about one third of these but most of them I havent and loved them all. great job honestly!

  44. By Shannon (2 comments) on Oct 21, 2008 | Reply

    Wow, these are pretty cool.
    You’d never see (atleast I havent)
    Any of these ADS in america.

    My dream of going to malaysia
    will help with my graphic design career, i bet.

  45. By nicetrustshop (1 comments) on Oct 21, 2008 | Reply

    very good!!!!!!!!!!!!

    welcome to http://www.nicetrustshop.com shopping thank!

  46. By Sara (2 comments) on Oct 29, 2008 | Reply

    The best site about ads I’ve found. =)

  47. By ErikJ (1 comments) on Nov 5, 2008 | Reply

    Great to give me a little inspiration and ideas for my upcoming marketing campaign

  48. By kelsie and dom (1 comments) on Nov 11, 2008 | Reply

    these are the funniest advertisments ever!! we roflol

    thanks haha

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