Graphic Design Portfolio

Designing an Accessible Site Without Losing Your Mind

Written by Jacob Cass on Friday, July 18, 2008 – 10:00 pm

Scream

In this guest article Chad Swaney* walks us through some techniques and guidelines on how to make your website more accessible. It is a good change to see something more technical here on Just Creative Design so enjoy. Read more »


21 Comments »
JCD Line Break

Freelancers: Inspire yourself, Vary your Working Environment

Written by Jacob Cass on Wednesday, July 16, 2008 – 10:00 pm

Vary Your Workplace

In this guest article Liam McKay* talks us through some strategies on how increase your creativity & productivity by varying your workplace.

Working as a freelancer may sound like an ideal solution to office life. You get to work at home, working for yourself, choosing your own hours and clients. But is it really that much of an escape from the office lifestyle, are you really getting away from it all. Too often people end up spending more hours on their computer, cooped up in a make-shift office, rarely seeing daylight and working in the same space they live in.

It can all get too much and you end up getting bored of seeing the same thing’s on a daily basis, and in a lot of cases freelancers end up returning to full-time work after realising that the working-from-home-environment isn’t that much of a getaway.

Working from home shouldn’t mean you are confined to working from your bedroom, who says you can’t work from somewhere else. The only person stopping you is yourself. There are a few things you can do to escape your daily workplace boredom.

Leave the Country

Editors note: Or state, if in Australia? We can drive for 1000km and still not get out of our backyard.

Fly To Sun

Yeah, that’s right… leave the country. It sounds drastic, but today it’s even easier than ever to work from another country. It doesn’t have to be permanent, it can just be for the duration of your project, be it a few days or a few weeks. Getting away from your home / office can have a great effect on your work.

This doesn’t have to be something you do very often, it can be something you do when you’re particularly bored of your workplace for an occasional treat and motivational boost.

Benefits

1. You’ll be able to focus more.

This is because there are less distractions that may come with working from home. But if you are on a holiday you can easily get away from any distractions and focus more time & energy on your work.

2. You’ll be more inspired, creative & productive.

Working in your office day in day out can just dry up any creativity you might have. Getting away to a new location can give your mind a new way of thinking and open your eyes to new ideas. Here are some ways to Boost Your Creativity.

3. You’ll be able to relax more.

Working from home sometimes means your relaxation area is also your working area. This means that you never really get a chance to escape the computer, or emails etc. Working on a holiday means that there’s always somewhere else to go or visit once you’ve finished your working hours.

How?

You will only need some basic equipment, a small amount of cash, and a passport and you are set. It’s quite a big step to take, but it’s something which could help release you from a creative block, and re-inspire you as a designer. There are a few things that you will need to do this;

Laptop

Probably this go’s without saying but the first thing you will need is a Laptop. Today the power and portability of a laptop means that working away from home no longer means you have to compromise on the ability of your computer.

USB Broadband Modem Stick

USB

This is probably the most important part of the whole “leave the country” idea. It’s a technology which allows you to plug in a small USB stick to your laptop, and with a monthly fee of around £15 per month will give you access to the internet completely wireless in about 40+ countries. Including the UK, US, Australia, Sweden, India, Spain, Portugal, Greece, France etc & many more.

There are a variety of price plans, monthly usage limits and companies to choose from, but most are a reasonable price and have a large coverage area. It is important to know that connection speeds and availability will vary from country to country, but I’ve found that it is very easy to get coverage information from the makers of the sticks.

Cheap Flights

International travel is cheaper than ever. Budget airlines usually offer much cheaper rates for last minute flights, so you could choose a destination & book flights and a place to stay within a week, or even a couple of days if you’re not too picky. But if you think about it, it really isn’t too hard just to…

Get out of the House

This is something you can do on a daily basis, or just when you feel like it. It’s a good release and a great way to help you focus on your work. Using the same technology as above, all you need to do is find somewhere near by and take your laptop & USB Broadband (or WiFi), and that’s it… you’re set.

The advantage of this is you can really get your money’s worth out of your laptop & USB Broadband. If you’re going to work outside your house quite often then the small amount of money you have to pay for the equipment will seem quite insignificant in terms of the productivity and time you have gained.

Where can you go?

Free

A quiet place near-by

Well, providing your USB broadband stick has a decent enough signal… you can go anywhere. A local park, a forest, public gardens, a field, the beach, anywhere. I bet there’s somewhere quite beautiful not far from where you live, just somewhere where you can go and not worry about distractions - how about the top of a mountain.

Obviously you don’t need to have the Internet to do these things, you could work off-line, but I think (given the technology is out there) that the ability to be on-line, communicate, send files etc. makes working away from your home/office a much more appealing option.

A friends house

If you know another freelancer, or someone in a similar position as you, it may be a good idea to work in the same place. The advantages of this is that it’s not going to feel totally alien to you, it’s still an office, but it’s a new office.

It’s going to feel like it did the first day you started working from your own room, you’ll be full of enthusiasm and eager to get stuck in to your new work place. It will be the same feeling you get from your first day at work.

Working with someone in a similar position as you also gives you the chance to get a second opinion, share ideas and concepts. It’s always good to have direct feedback from a different pair of eyes than your own.

Final Thoughts

There is technology out there that gives you, as a freelancer, a lot more freedom and options when it comes to where you work. I’m sure there are a lot of places near your house you could visit to work, literally hundreds of places.

There are numerous countries that you could visit to do your work in, and hopefully this has opened your eyes to the fact that there is a world out there, and working in a profession involved around working on a computer no longer means you need to stay confined to your office space, you can give yourself a more inspirational environment to work in, and the chances are, it can only improve your work.

*About the author: Liam McKay has a passion for all things design, but his focus at the moment is on designing websites & blogs. Visit his site WeFunction.

**The owner of this blog, Jacob Cass is currently on holidays and will not be able to reply to comments until July 20th however the author and the community should be able to answer any questions you may have.


12 Comments »
JCD Line Break

7 Female Graphic Designers That’ll Rock Your Socks Off

Written by Jacob Cass on Thursday, July 10, 2008 – 10:00 pm

Female Socks

In this guest article Kelly Erickson* comes back for a second guest article (find her first article here) and this time Kelly showcases 7 truly unique and inspirational female graphic designers with a brief bio on each.

The field is ever-changing, yet the rock stars of graphic design are still, mainly, men. Meanwhile, the purchasing power of the globe is in the hands of individual women… It’s time to see more women like these seven, making a mark with their own Vision. Get inspired!

Marian Bantjes: Step Away From the Computer!

Based near Vancouver, British Columbia, Marian Bantjes’ extraordinary way with communication begs to be called “graphic art,” in the finest sense of the term. Fabulous hand lettering is her trademark, demonstrating the power of a fine pen in a plugged-in world. A 2006 installation created with Stefan Sagmeister shows off her hand work in an ultra-modern context. Her spam email centerfold for the Vancouver Review will make you tear your hair out with jealousy. This is one hard-working lady, even when she’s riffing on a bit of junk mail!

Marian Bantjes Work

Kristen Nikosey: The Art and Craft of Communication

Illustrator and graphic designer Kristen Nikosey’s work evokes Impressionist painting and Arts & Crafts style, with a distinctly California vibe. Her book illustrations are rich. Her pattern designs are meticulously casual, if such a thing is possible, with deep color that jumps off the page. In her packaging and identity work she blends today’s digital design techniques with her old-world sensibilities.

Kristen Nikosey

Janet Allinger: With Tongue Planted Firmly in Cheek

Irreverent humour in identity design? If you’ve got Janet Allinger to inspire you, why not! If the market can take it, this designer dishes it out. While she’s been known to do more traditional design, it’s her post-feminist comic stylings that will grab and hold your attention. Fun, funky, and a little bit in-your-face—this lady’s not afraid of being known as “edgy.”

Janet Allinger

Laura Smith: Reinventing Retro

While designer Laura Smith is at work, Art Deco will always find fresh interpretations. She’s done work for heavy hitters from Time Magazine to Major League Baseball to the U.S. Postal Service, and that’s just for starters. Classic, colorful, edited to only the necessary detail, her graphic images are nostalgic but never stuffy.

Laura Smith

Louise Fili: Elegant Romance

Louise Fili has a special way with food packaging and restaurant identity design: the old-fashioned way. Her intricate illustrations and hand-lettered type grace brands from the most familiar, like Williams-Sonoma’s, to the most exclusive. As a book jacket designer previous to opening her New York City firm, she designed over 2000 covers, and learned the intimate art of connecting with an audience visually within a very small frame. Today she is also the author of several excellent books on graphic design.

Louise Fili

Deborah Sussman: Urban Legend

Art director and environmental graphic designer Deborah Sussman has been creating legendary work for public spaces for decades. Deborah and her firm, Sussman/Prejza, have done interior and exterior wayfinding and signage systems for Apple, Hasbro, the city of Los Angeles, and numerous others. She may be most famous for her comprehensive graphics program for the 1984 Summer Olympics. She has a keen eye for both client and community needs, creating work that is imaginative, spare, and crystal clear.

Deborah Sussman

Paula Scher: The Dame of Grande Design

Bigger is definitely better. Bold words wrap you up and pull you in. You’re hooked! New York-based Paula Scher, one of only two female partners at mighty Pentagram, is a graphic design rock star of the highest order. She’s also an author, a superb lecturer, and her work is in the permanent collections of several museums. Her clean, brash, and inventive use of typography has influenced a generation of young designers.

Paula Scher

Barriers? Sure. Glass ceiling? Maybe. These ladies have their eyes on the prize, not the ceiling. As a result, they’ve busted right through it. Rock on.

Editors note: For some further reading check out this great discussion / article… Where Are All The Female Designers? or maybe check out the controversial article where Milton Glaser states that “Women will never be design rockstars“.

*About Kelly Erickson: I walk in the shadows of all the giants and emerging leaders listed above, and of so many more women and men. Great thought and design is all around us. Future rock star business owners: as the owner of VisionPoints, The Experience Designers, I’m obsessed with your success. For more writings about Experience Design, visit the Maximum Customer Experience Blog.


31 Comments »
JCD Line Break

An Ink Spot of One’s Own

Written by Jacob Cass on Saturday, July 5, 2008 – 10:00 pm

Business

In this guest article Kristine Sheehan* talks us through her experiences of setting up and running an online based business with some tips on the way.

Taking on an entrepreneurial spirit and making an online design business a reality is a challenge to say the least. With so many design professionals out there, competition is paramount. But once you choose to forge ahead and create an ‘ink spot’ of your own it is not as difficult as it first appears. Here are some tips that I learned while starting my business, ‘The Merry Bird…pen, ink and design’.

Get out there

Utilising the web was the first step at bringing my online business to fruition. Blogging, building a website, and most importantly, offering customised ink works was how I really got my business going.

Become an expert in the field

Read, read and read some more… keep up to date on what’s going on in the technical arena as well as industry trends. Socialise with other businesses and swap idea’s. Borrow and buy books. Attend local work shops and shows. Read Just Creative Design. ;)

Fly around the world wide web

Regular social networking is easy and fun to do. I fly into social networks such as Myspace, LinkedIn, Ryze, and other online venues to gain exposure for my business. It is here that networking with entrepreneurs and others got the word out about The Merry Bird.

Find your target market

Customers are everywhere, but the ones that are drawn to The Merry Bird are those that like something “real”, nostalgic or customised - ie. Mothers to be, Brides, and women between the ages of 25-50. Finding a target market is crucial to the success of your business and after you find out your target market you should find out their needs.

Ask for referrals…

Once business is in flight, I always ask my clients to give referrals. This definitely opens up opportunities to gain new clients and get more business.

The Merry Bird…pen, ink and design has been an online business for two years and I can officially say I have an ink spot of my own! How about you?

*Kristine lives in Connecticut, married with two children and has Studied Art History, Studio Photography and Graphics in the late 80’s and early 90’s. She is bringing her studies of art back into her life full time with The Merry Bird, after it being on hold for a few years.


7 Comments »
JCD Line Break

A Passion For Paper

Written by Jacob Cass on Thursday, July 3, 2008 – 10:00 pm

Passion For Paper

In this guest article, Alex Charchar from RetinArt discusses the benefits and his true passion of paper. It is a very well written article providing many reasons to make you stop and think next time you start a design. If you don’t have time now, print it out for the weekend or the ride home… I guarantee after reading this you will see a new light on paper and design.

The idea of paper facing it’s demise is one of the dumbest ever. As is the idea of digital ink being used as a substitute for the real thing and the magazine, novel and all other published matters becoming objects of the past, pushed aside to make room for their digital counter-parts.

Why? Because paper is perfect. Paper has a feel, a smell, a look and a vibe that cannot be reproduced, no matter how many pixels you cram into a display. It has attributes that cannot be bestowed upon any other medium. It is something that enriches our lives and minds in ways most of us don’t even realise or notice. Paper is beautiful.

Paper can be Warm & Soft

Paper can be warm. Paper can be cold. If the paper you choose is of good quality and you make it work for your project, it can help set a mood and feeling in your audience before a single word is read or a fraction of an image absorbed. A good example of a high quality publication using paper in a beautiful way is Dumbo Feather, Pass It On. If you have the chance to, it is well worth picking it up as it shows how warm paper can be. It is a beautiful little publication that has developed a loving following, which I’m sure is helped by the feel of the magazine as you make your way through the pages. The beauty of Dumbo Feather begins the second you hold it in your hands. The heavy, soft, recycled stock of the front cover makes you feel comfortable. It helps set the mood for the rest of the document—you just know that what you’re about to digest was crafted by love, with the audience firmly in mind. The stock that makes the pages is also a recycled one – a beautiful uncoated paper, with soy inks used to help round off the mood. It feels like a warm blanket for the stories it tells, like a gentle embrace. It just feels good, feel right.

Paper can be Cold & Sharp

Just as strong is the power paper can have when it’s cold and sharp. This is what should be avoided if you care about your content. Think of the trashy gossip mags the plague the shelves of newsagents and supermarkets. The cold, glossy, thin stock is like the popular group in high school. On the surface it’s awfully pretty and gets attention easily, but spend more than five minutes near this overly superficial gang and you want to blow your brains out. There is no substance to be found and you feel kind of dirty if you hang around it too much. There are of course beautiful glossy papers, mostly semi-gloss stocks with a slight weight to them. These feel like the kind of papers that are that soft mix of good looks and intelligence that are often used by publications, in which a high density and depth of colour is needed, such as art publications and, back to them, those gossip magazines that need to be saturated with colour in order to be noticed.

Paper

Paper Is Perfect

Paper is, above all, one of the closest-to-perfect surfaces on which to place your design. As graphic designers, we still look at the design of posters and magazines from 30, 40, 50 years ago in awe as their beauty and elegance bounce off the page. Paper is afforded this quality by not being a platform that is engaged in a constant evolution like that of computers, televisions and all other multimedia platforms. Of course, this is probably exactly why a lot of multimedia designers love their digital mediums – they can make things move and dance. Plus, there is always something new around the corner to wow us.

Digital Lack of Control

But for me, it’s the quietness of paper in its self that makes it special. It lets your words and your images live. It gives them a home, a couch upon which to sit, rather than a cage which is forever changing shape to be jailed within. A cage of glass, metal and plastic that it cannot escape. Digitally housed design is almost never going to work the same for the entire audience. Different monitors sizes, resolutions, internet connections, home-theater setups insure that the design process is a little more complicated when the whole audience is considered thoroughly. It is harder to give this entire audience the same experience—to view the content the same. Unless you’ve got the biggest screen in town, there is always someone experiencing what you are looking at better, which isn’t the way creative outputs should be experienced. It is the creator, the designer, who should be in control of how their work is seen, so the audience can give it it’s own life, instead of worrying about having the biggest monitor or loudest sound system. You shouldn’t have to do everything you can to squeeze the quality out of the work, especially with gadgets you have to fork out large sums of money for. With paper, we’re all on a level playing field.

The Difference of Paper

Print a magazine, it is always seen the same. Typeset a book, it’ll always be read the same. Read, study or flick through a publication in your favorite chair, on the toilet, on the train, at your desk, at the gym or at the library and, yup, you guessed it, it’ll be the same. This is an amazing insurance when you’re a designer. It means you know exactly how your work will be seen and you can control the way it is absorbed and processed by the audience to a much higher degree. Just because you can browse the internet on your iPhone doesn’t mean it’s going to be as enjoyable as reading the paper. Think about your audience and how they read. It is an awfully satisfying thing to crack the glue that binds a hardcover book or to crease the spine on a softcover novel. To get to the end of the newspaper and have it split by several cross-hatching folds. Paper remembers what it has been through, it leaves tracks that almost make you proud to see on your bookshelf, desk or bed-side table, rather than having hit up the same site on the 13th, 14th, 19th, 21st and 28th of March, as your internet history will tell you.

What you put on a page, stays on a page

An argument against our precious paper is that the elements that you put on a page, stay on a page. They don’t move, they don’t animate and they don’t make sounds—they aren’t interactive. Well yeah, of course that’s true. But most of the time, we turn off the audio and block the ads. And TV? The television does all our thinking for us. A good book that gets us to think is far more valuable to our minds than a box emitting light and sounds that tell us how to think, when to laugh, when to cry. Paper doesn’t need a source of power to do what it does. Once the pigments hit the fibers it is complete. Nothing more needs to be done. No power cables, no recharging, no monitors or keyboards. All you need is a little light and you got yourself all you need to enjoy your experience. And really, who says paper isn’t interactive? You pick it up, move it, fold it, smell it and, if something worth while is printed on it, it moves your mind around.

Remember

I do hope that you understand I’m being a little over the top here. Of course paper isn’t the be all and end all of delivering information and design. This is why radio, TV, the computer and the internet are what they are. They do things that could never be possible with paper. They give us continuously updated content at break-neck speeds, which is an even bigger step forward in our culture than that which Gutenberg gave us. But sometimes it’s nice to go a little slower. To spend a few hours here and there, enjoying the printed word over a couple of days, weeks or months. We can take our time with paper. If it’s on paper, it means someone thought it was worth designing, printing and shipping, which means it just might be worth looking at, might be worth spending a bit of time with. Not always, not even most of the time, but a nice portion of what is printed and designed with care, that ends up on paper, is something special in its own right. Remember that the next time you commit something to paper that it should be worth reading, worth taking note of and worth keeping. Otherwise you’re just creating more junk. Pick the right stock and don’t just use what your printer has in bulk. Pick something special. Something welcoming. Something perfect. Don’t cover it in inks, varnishes and cellos. Just pick a paper that already sings the tune you’re after and let those special inks be a rose in the pocket and nothing more.


13 Comments »
JCD Line Break